The Fabse Open are no ordinary tennis tournament – but a love letter to the sport, the community and the well-tended clay court. What started as an idea among friends became an independent brand. With clear language, a succinct appearance and a logo that shows dynamics – and stays in the game not only visually.
The new design system ensures recognition – on socks, shirts, banners, website and VIP wristbands. From logo development to color world and typo to the implementation of event communication: game, set, identity.
Your match. Your brand. Branding that swings the racket.
The Fabse Open stand for sportsmanship, fairness – and a good dose of passion. The visual concept brings all of that to the point: bold, sporty, sympathetic. The claim? Clear. The communication? Catchy. The design? Played to the point.
The result: a strong identity for a tournament that is more than competition – namely an experience for players, spectators and supporters. Ready for the first serve?
