validdata develops IT solutions for people who mean business with stability, security and clarity. The company emerged from a small, specialized team and works to this day according to a clear principle: focus before volume, precision before promises. Technology is not inflated here, but mastered.
The rebranding started early at this point. The goal was to create a brand that radiates calm and gives orientation – internally as well as externally. An appearance that doesn't have to be explained, but works. This clarity became the basis for further growth and an increasingly larger organization without losing the core.
Precision in every detail.
In the rebranding, validdata was rethought as a closed system. The claim, the logo and the corporate design follow a common attitude: reduced, controlled, consistent. Every design fulfills a purpose, every element has its place.
The visual system was implemented across all touchpoints – from print and business equipment to website and digital applications to workwear and external appearance. Thus, an appearance was created that works like a dojo: clearly structured, calmly guided and designed to get better every day.
